For Brand name we have terms and definitions in 3 topics. The topics are Accounting, Business and Trademark.

is a name given to a product or service.
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A term, symbol, design or combination thereof that idenĀtifies and differentiates a seller's products or service.
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The popular vernacular for a lingual trademark, typically used in conjunction with goods. Thus, even though a brand name is always a trademark, a trademark is not always a brand name, since a trademark may be a sound, a color or product packaging, etc.
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