Topical Terminology > Media Kit
Media Kit
For Media Kit we have terms and definitions in 3 topics. The topics are Advocacy, Media Relations and Non-Profit Marketing.
Media Kit (Advocacy) 
A package of information containing news releases, fact sheets, backgrounders, photographs, positions papers, reprints and other materials given to news media representatives so as to simplify their jobs and maximize the possibility the supplying organization's story will be covered. See also:Press Kit
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Media Kit (Media Relations)
Organized package of information that includes background information on a general topic or special events.
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Media Kit (Non-Profit Marketing)
A package of information containing news releases, fact sheets, backgrounders, photographs, positions papers, reprints and other materials given to news media representatives so as to simplify their jobs and maximize the possibility the supplying organization's story will be covered. See also:Press Kit
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