Topical Terminology > Media Power
Media Power
For Media Power we have terms and definitions in 2 topics. The topics are Advocacy and Non-Profit Marketing.
Media Power (Advocacy) 
A term that refers to the media's ability to provide visibility, credibility, and legitimacy to a public policy issue and/or to an organization seeking social change. The media have the power to select some events for coverage and leave out others, which sends a public signal about what's important and what's not important.
See more Advocacy Terms ...
Media Power (Non-Profit Marketing)
A term that refers to the media's ability to provide visibility, credibility, and legitimacy to a public policy issue and/or to an organization seeking social change. The media have the power to select some events for coverage and leave out others, which sends a public signal about what's important and what's not important.
See more Non-Profit Marketing Terms ...
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