Topical Terminology  

       

Topical Terminology > Pay-per-impression



2 Definitions

Pay-per-impression

For Pay-per-impression we have terms and definitions in 2 topics. The topics are Affiliate Programs and Interactive Marketing.



Pay-per-impression (Affiliate Programs)

In a pay-per-impression program, the affiliate gets paid only for a merchant’s ad appearance on the affiliate’s site.


Pay-per-impression (Interactive Marketing)

An advertising pricing model in which advertisers pay based on how many users were served their ads. See CPM pricing model.




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