Topical Terminology > Point-of-purchase Advertising (P-o-p)
1 Definition
Point-of-purchase Advertising (p-o-p)
For Point-of-purchase Advertising (p-o-p) we have a term and definition in Advertising.
Point-of-purchase Advertising (P-o-p) (Advertising) 
Signs, displays, and other techniques of attracting attention and promoting products at their location of sale. Motto Advertising specializes in creating innovative P-O-P advertising.
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